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Estela Barao
  • Female
  • Sao Paulo
  • Brazil
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Estela Barao's Page

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Estela Barao is now a member of CareerMinder Networking Place
August 12, 2009

Profile Information

Job Seeker or Employer
Jobseeker
Objective (Job seekers: Please include the nearest metropolitan area and the locations where you want to work. Employers/Recruiters: Please describe your company and any positions you hope to fill.)
Latim America Area
Contact Information
Estela Barao
mobile 55 11 73877538
What types of jobs are you seeking? (select all that apply)
Biotech, Business Opportunities, Executive, Health Care, Management, Marketing
Work Experience (most recent)
05/2007 – 12/2009
Eurofarma Laboratories Ltda
Position: Sales Training Manager – Hospital Division
Responsible for training the sales force throughout the hospital, involving the lines of antibiotics, anesthetics, anti-viral, anti-inflammatory, antifungal, anti-ulcers and anticoagulants.
Identification of needs for training and development through the work of analysis, evaluation programs and regular consultations with partners and other members of the management team. Development and organization of training manuals, visual aids, multimedia and other educational materials and programs based on the needs of the individual solutions, as knowledge of the effectiveness of the training, demonstrations, on-the-job training, meetings, conferences, and workshops. Organization, and conduct orientation sessions on-the-job training for new hires. Coordination and establishment of technical courses and courses offered by the domestic industry. Management and implementation of actions of training and development programs and training strategy for the organization. Monitoring and reviewing the progress of the new district managers, using questionnaires and through discussions with managers. Management of e-learning platform. Training of district managers in techniques and skills for training and managing employees. Evaluation of the performance and effectiveness of training programs, with recommendations for improvement. Issuance of the Budget for corporate training and business units. Managing budgets and evaluating the return on investment.
Work Experience (earlier)
12/2000 – 03/2007
Johnson & Johnson Professional Products
Position: TM Regional Product Manager – Latin America- Ortho-Clinical Diagnostics
Created marketing strategy for all Latin American based on corporate vision
Responsible for marketing and sales support in all 5 regional offices in Latin America and Caribbean
Managed and monitored progress of sales and product margins in Brazil and Latin America
Responsible for the full lifecycle of products in the category from early planning, product launch to maturity phase
Developed the Diagnostic business unit in Brazil from $1.6MM to $10.0MM in four years
Introduced new product lines, increased market share by 25% and repositioned products.
Managed a cross functional team composed of 7 Scientific Specialist and 9 Sales Reps
Led a cross functional team of 9 people including members logistics, sales, legal and corporate teams
Defined overall product strategy and specified how to drive sales & profit for products
Responsible for annual Marketing Plans and quarterly presentations Latin American headquarters in Miami
Analyzed sales, product mix and market trends to identify new sales opportunities
Support detailed analysis of Diagnostics products and provide key industry, market, competitor, and client insights
Defined annual participations in key medical specialty congresses
Support the development and implementation of sales & mkt materials
Developed a project in conjunction with consulting firm McKinsey & Co. (6 months) – a marketing case in the Diagnostics Industry
Specific Job Skills
I am Marketing, Sales and Business Development Executive with solid experience in the construction of marks and strategies, and in the last two years I was Marketing & Sales Manager of Johnson & Johnson for Latin America.
I developed my career at Multinational Companies, where I managed activities and teams in the business-oriented areas of strategic planning, development of products and services, communication, e-business, e-learning, market research and services to the customer.
I have a BS in Microbiology with MBA by USP and MBA by Gordon University - Miami, fluent in English, Portuguese, Spanish and French, willing to be relocated in another country.
Education
Background
MBA in Marketing – Gordon University – Miami 12/2006
MBA in Finances Communication and Relation with Investors - FIPECAFI - FEA - USP 07/2004
Pos-Graduated in Marketing – ESPM – 12/1995
Bachelor in Sciences - Mackenzie University
Specialization in Clinical Microbiology - 12/1984 - CRBio-01 6488.
Licentiate in Science, Mathematics and Biology - Mackenzie University - 12/1983.
Permitted Lectures in the following ones discipline: Biology, Mathematics and Sciences
Register in the MEC (Ministry of Culture) N° 61.562-LP
Special Awards or Certifications
Lectures and Workshops
Lecture "Antigen Core of Hepatitis C" - UNIFESP- São Paulo -2002
Presentation of the Results 2001 of Surmounting OCD - Salvador, Bahia - 2002
International Presentation of Marketing - ABX Diagnostics - Paris, France – 2000
Automation in Hematology - Lab. Brás Maiolino - Rio de Janeiro - 1999
Molecular Biology - Polimerase Chain Reaction –Hospital Aeronautics - Rio de Janeiro -1998
Immunology - Cobas Core II - Lab. Dr. Sergio Franco - Rio de Janeiro - 1998
Hematology - Pentra 120 - Hospital State University of Rio de Janeiro - Rio de Janeiro - 1997
Industrial Microbiology – ESP Difco- Sterility Test - Johnson & Johnson Plant São Paulo – 1996

Published Papers
Efficacy of Two Regimens of Alpha- Interferon in Chronic Hepatitis C Virus (HCV)
Study Group of Hepatitis - Department of Clinical Medicine -University of Campinas - São Paulo
Hepatology Abstracts - October 1998
Comparative study of four Methodologies for quantification of HIV-1 in Plasma Samples.
Health Department - Secretariat of Special Projects of Health -National Coordination of DST and AIDS Study carried through in the UFRJ in the period of 05/1998.

Courses
Standard of Leadership Ortho-Clinical Diagnostics, Brazil - June of 2001
Basic Leadership Skills Ortho-Clinical Diagnostics, Brazil - May of 2001
Situational Sales Negotiation – BayGroup International - 2002
Basic Management Ortho-Clinical Diagnostics, Miami - February of 2002
Hepatitis C -Trak C Training Marketing Ortho-Clinical Diagnostics, Raritan USA – April of 2002
Microbiology – Merlin -Ortho-Clinical Diagnostics, Mexico – May of 2002
Biochemistry – Vitros DT, 250, 950 Ortho-Clinical Diagnostics Strasbourg, France March de 2001
Immunology – Vitros ECi Ortho-Clinical Diagnostics Strasbourg, France - March of 2001
Urinalysis- Miditron Jr II, Miditron M and Supertron Roche Mannheim, Germany - March of 1999
Hematology - 120 Pentra and 120 Pentra Retic ABX Montpellier, France - December of 1998
Molecular Biology - Amplicor PCR (Reaction in Chain of Polimerase): HIV, HCV, MTB, CMV, HBC, Clamídia, Neisseria, Enterovirus and HTLV-.Roche Branchburg, USA. - April of 1997
Additional Information
Foreign Languages

English - Conversation and Writing (fluent)
ESLAT – English as a Second Language Achievement Test – Alumni Scholl

French – Intermediate Course - Alliance Francese

Spanish - Intermediate Course – Miguel de Cervantes Scholl

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At 10:15am on February 04, 2010, Estela Barao added a gift to their profile…
 
 

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